According to the Fédération de l’industrie horlogère suisse (FH) the exports of the Swiss watch industry in July amounted to 1.4 billion Swiss francs, 19.9% more than in the same month last year.

Many watch brands have ambassadors and some ambassadors go one step further and are actively involved in the development of watch model.

In the ongoing development of watch parts from new materials like silicium a major role is played by CSEM, Centre Suisse d’Ëlectronique et de Microtechnique, in Neuchâtel.

Corum, which was founded in 1955 and taken over in 2000 by Severin Wundermann (who passed away in 2008), has surprised the watch world with striking watches like the Golden Bridge. However, the most typical Corum watch is, without any doubt, the Admiral’s Cup.